The beauty industry is growing and is projected to top $716 billion in global sales by 2025 (Reports Globe, L’Oreal, Statista). The question is: how to stay ahead of the market. However, as online sales are predicted to make up 48% of all United States beauty revenue...
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Why Graphics and Videos are The Keys to eCommerce
There are many different facets to running a successful eCommerce business. From creating a user-friendly design to building a strong brand identity, you want to craft a business that promotes a sense of freedom and achievement. And with retail eCommerce sales...
How to Create Winning E-Commerce Content
A strong content strategy is crucial in the world of e-commerce for driving traffic, improving conversions, and building brand authority – that goes without saying. Today, with a drastic increase in online sales thanks to the pandemic and an increased reliance on...
5 Steps To Create Great E-Commerce Content
The truth is, keeping up with E-Commerce marketing trends could be a full time job. In 2022 we've already seen a dramatic change in the ways people digest content. Short-form videos for one. So as the old saying goes, what got you here may not get you there. Simply...
Maximize the Value of Your PIM with Retail Media Creation Tools
Your Product Information Management (PIM) system is your go-to repository for your e-commerce product catalog. Not to mention which, a PIM system is a major investment. Once you've made that investment, how can you maximize the value of it? Go To Market ImagesThe...
Prime Day Extends Beyond Amazon. What Is Your Strategy?
Not surprisingly, newer E-Commerce players are taking a page out of Amazon’s playbook. Retailers like Walmart and Target have decided to create their own versions of Amazon’s Prime Day, offering major online and in-store discounts across various industries. Unless you...
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