by administrator | Sep 3, 2020 | E-Commerce, Online Advertising
According to a recent McKinsey article, a great consumer shift is underway, and the changes are here to stay. Here are the five key trends driving the shift in consumer behavior and their implications for brands selling online. 1. Flight to online According to...
by administrator | Aug 21, 2020 | E-Commerce, Online Advertising
If your creative team is anything like most creative teams today, they’re swamped. The volume of incoming creative requests has never been more daunting. And it’s no wonder since consumers are spending more time–and more of their hard earned...
by administrator | Aug 6, 2020 | E-Commerce, Social Media
Great product photos are key to successful social media campaigns. They’re also crucial for display advertising, such as online banner ads. But most product photos come with solid backgrounds. That makes it hard to overlay them on top of new backgrounds or to...
by administrator | Jul 28, 2020 | E-Commerce, Online Advertising
When buying items online, physical product dimensions can help shoppers to understand the exact size of an item. They can inform shipping box size and cost calculations. And when it comes to online advertising, they can serve a third purpose: determining the relative...
by administrator | Jul 25, 2020 | E-Commerce, Mobile
Mobile ready hero images have long been shown to improve conversion rates on sites like Amazon, Walmart, Kroger, Tesco and many others. That’s because they make it easier for shoppers to recognize their favorite brands and products on mobile devices. Plus, they...
