Resource Library
Insights to Win on the Digital Shelf
Browse our latest reports, guides, and category analyses — built to help brands optimize product content at scale.
Video
Beyond the Shelf Live: Dawn Powell from Kids2
Hear how Kids2 scaled multilingual product content with It’sRapid while keeping brand consistency, designer control, and global commerce teams aligned.
Industry Report
Winning the AI Shortlist: Structuring PDPs for AEO/GEO
Learn how to structure your product content so AI platforms recommend your brand — not your competitor’s.
Video
Beyond the Shelf Live: Helen Makri from Ferrero
Hear how Ferrero’s Helen Makri approaches strategic content optimization with It’sRapid by using clearer insights, customizable testing, and retailer-specific strategies to drive conversion.
Industry Report
Optimizing for Mobile at Scale
57% of digital shelf traffic happens on mobile. Learn how to make your product images legible, scannable, and conversion-ready.
Industry Report
Chocolate & Candy: PDP Visual Preferences
Online shoppers don’t read first — they react. Learn which visual strategies drive conversion in Chocolate & Candy and how to structure your PDP imagery for maximum impact.
Industry Report
Visual Category Insights: Food Storage Containers
See how top brands optimize PDP images on Amazon and discover actionable strategies for up to 45% conversion lift.
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