by Lisa Lee | Oct 1, 2024 | Blog, Podcast
My guest on today’s show is Jo Callahan. Jo is Vice President of Client Strategy and Insights at Bazaarvoice. Prior to Bazaarvoice, Jo led global partnerships at Pinterest, and before that, she was with Unilever for 10 years, where she led media for the foods...
by Lisa Lee | Sep 13, 2024 | Blog, Podcast
My guest on today’s show is Matt Pierre, partner at The Partnering Group. Previously, Matt was Senior Director of E-commerce at General Mills and had a 28-year career at Mills across shopper marketing, marketing management, and finance. We discussed Matt’s...
by Lisa Lee | Aug 20, 2024 | Blog, Podcast
Today’s guest on Beyond The Shelf is Jeff Cohen, Amazon Ads Tech Evangelist. At Amazon, Jeff works on a team that services thousands of partners who are building best in class, technology and services on top of the advertising APIs. Prior to Amazon, Jeff was...
by administrator | Dec 27, 2023 | Blog, Design, Mobile, Retail Media
A number of our customers have approached us about the need to be able to resize PSD files quickly and easily. Their design team or agency built a PSD for one format/size/channel, but they want to repurpose that same asset to be used across a variety of other...
by administrator | Oct 13, 2023 | Blog, Creative, E-Commerce, Online Advertising, Retail Media
If you’re suffering from long lead times to get Retail Media campaign creative built and set live, you’re not alone. The retail media operations teams we speak with typically quote turnaround times ranging from eight to 10 weeks – that’s a...
by Alexa Rivera | Sep 21, 2023 | Blog
During FirstMovr’s Future of Engagement Leadership Summit, Pam Perino, E-Commerce Content and Syndication Manager at Ghirardelli, joined Dave Feinleib, CEO of It’sRapid, to delve into the dynamic world of e-commerce content creation. Pam provided insights into...