Winning the Digital Shelf with a CMP

Winning the Digital Shelf with a CMP

Over the past few years, many of the tools and approaches for brands to win on the Digital Shelf have matured. For example, Product Information Management (PIM) solutions, which were relatively new five years ago, are now well-established. Digital Asset Management (DAM) solutions have also matured, as have analytics tools for monitoring search rank on the Digital Shelf. All of these tools have made it easier to store content and to measure the success of content once it is created.

How Does Image Builder Work?

In today's digital age, images play a crucial role in various fields, including marketing, advertising, web design, and social media. Image builder tools have become increasingly popular, allowing users to create and customize images to suit their specific needs....

What are Display Ads?

In today's digital landscape, advertising plays a crucial role in reaching and engaging with target audiences. Display ads are a popular form of online advertising that utilizes visual elements, such as images, banners, graphics, and videos, to convey marketing...


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